Story

Barons was born from a simple idea — men deserve better.

A better haircut, a better atmosphere, and a better experience from the moment they walk through the door...

By prioritizing services, products, and experiences of only exceptional quality, Barons has become a trusted name in men’s grooming. Every detail, from the environment to the team’s expertise, reflects a commitment to excellence and the belief in doing things the right way.

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The Beginning of Barons    

Dara Vongphrchanh
HOW IT STARTED

THE BARONS STORY

With a healthy dose of "why not", our founder, Dara Vongphrachanh left behind her career in corporate finance to take a bold leap into entrepreneurship in 2015. With no preconceptions about the barber industry, she built Barons from the ground up — not just as a place to get a great cut, but as a space where men could unwind, connect, and leave feeling like the best version of themselves. Low-key tunes, a modern yet timeless aesthetic, and complimentary craft beer and coffee — every detail was intentional, creating an experience that has earned the loyalty of thousands across Memphis.

Today, Barons continues to raise the bar for men’s grooming, expanding its reach while staying true to its roots. With new locations, exciting ventures like the members-only speakeasy, and an unwavering commitment to quality, Barons is more than a barbershop — it’s a movement.

We're proud supporters of St. Jude Children's Hospital among many others. From fundraisers and partnerships to providing free haircuts for Memphis’ homeless in collaboration with Chef Kelly English, we believe in using our success to uplift those around us.

Never been to Barons? Now’s the time. Need a sharp cut before a big interview? We’ve got you. Looking for an old-school straight razor shave? Say no more.